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30 Jul

Collaboration: Bottom of the pyramid markets


SOLUTION AT Australian Expert Writers

Collaboration: Bottom of the pyramid markets: Part 1 (2-week activity)Currently, there are over 7 billion people on this planet and approximately 3 billion of those people live on roughly €2.00 a day (Shah, 2013). The socio-economic group made up of these individuals is the largest in the world and the regions in which they reside are commonly referred to as ‘bottom of the pyramid’ markets. This is because, like a pyramid, the group is the largest yet earns the least amount of income (of all socio-economic groups). Nevertheless, entrepreneurial activity can dramatically affect such poverty for the better, and with more and more entrepreneurs reaching out overseas, a larger volume of markets has begun to emerge.However, despite the increase in entrepreneurial ventures worldwide, there are still emerging countries with a low level of total entrepreneurial activity (TEA). This begs the question as to why? Why do you think entrepreneurs are so challenged in these countries? The possibilities could be historical, cultural or societal. With these factors in mind, for this Collaboration, consult the GEM Consortium web site from your Learning Resources and compare the characteristics of at least two emergent countries with low TEA. Based on your comparisons, your challenge is to assess why this TEA is so low.Reference:Shah, A. (2013) Poverty facts and stats [Online]. Global Issues. Available from: http://www.globalissues.org/article/26/poverty-facts-and-stats (Accessed: 21 January 2015).To prepare for this Collaboration:Review your Learning Resources with a focus on bottom of the pyramid markets and country level factors that influence entrepreneurial activity.Visit the GEM Consortium web site from your Learning Resources and select at least two emergent, bottom-of-the-pyramid markets from its list of countries to compare. Your selected markets must have a low TEA.Research the histories, cultures and customs of your selected markets.Reflect on how the histories, cultures and customs of your selected emerging market impacts entrepreneurial activity.To complete this Collaboration:By Saturday (Day 3)In an approximately 300-500 word response, address the following· Briefly summarise your selected emerging, bottom of the pyramid, countries. Indicate where they are ranked on the list of countries from the GEM Consortium web site, located in your Learning Resources.· Compare the characteristics of your selected markets.· Analyse how these markets’ cultures, histories and customs affect entrepreneurial activity.Fully justify all your assumptions and claims using your own experience, the Learning Resources or your own research. Cite your work using the Harvard Liverpool Referencing System.Post your initial response to the Collaboration Forum.By Wednesday (Day 7)Post 3-5 responses to your colleagues in which you:Support or refute their position on the potential of their selected markets.Propose your own ideas in which the potential of your colleague’s selected markets could be reached.Offer contributions based upon your prior experience.Extend the discussion into new but relevant areas.Model or promote critical reflection from what you have read.Ensure that you spread your collaboration posts across at least three separate days of each week. This will help maximise the value of your collaboration with colleagues and serve to meet the Learning Objectives for each activity.To access the Collaboration Forum, click on the “Week 6 Collaboration Forum” link.To submit your initial response to Turnitin, click on the “View/Complete” link for Week 06 Collaboration Initial Response — Turnitin.

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