61871 – DBSCOLLEGEIES FOUNDATION YEARFOR THE UNIVERSITY OF QUEENSLANDBusiness

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THE OF Improvement plan:Glamorous JewelleryPROVIDED BYtSu DBSINTERNATIONALACCREDITED ATThe UniversityOf QueenslandAUSTRALIAwww.foundationyear.comEDUCATION SERVICESAS THE FOUNDATION YEAR FOR ITS UNDERGRADUATE COURSESCRICOS Provider Number O1697JCRICOS Provider Number 00025BMarketing Manager• Identify the role of the marketing manager (You must research this).• Revisit the company problem identified by the general managerPROBLEM: ( The major problem is our general cost is over spend).• Develop a branding strategy, with an explanation as to why your customers would purchase from you (Must discuss the target market).COLLEGEIES FOUNDATION YEARFOR THE UNIVERSITY OF QUEENSLANDMarketing Manager- Discuss two (new or current) products from the business, and list their prices with explanation using the information from the previous slide- Identify a brand image or logo for the branding strategy that will be used in your chosen business (You must create a brand logo and insert in this presentation)COLLEGEIES FOUNDATION YEARFOR THE UNIVERSITY OF QUEENSLANDMarketing Manager- Using the business’s ratio analysis, discuss as to why the branding strategy will help improve the business. (insert samples of the financial ratio analysis in the as visuals)COLLEGEIES FOUNDATION YEARFOR THE UNIVERSITY OF QUEENSLANDReference ListInsert reference list hereCOLLEGEIES FOUNDATION YEARFOR THE UNIVERSITY OF QUEENSLAND

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