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17 Apr
2020

MGT302A/BIZ303: Strategic Management

SOLUTION AT Australian Expert Writers

ASSESSMENT BRIEFSubject Code and Title MGT302A/BIZ303: Strategic ManagementAssessment Assessment 2 – Case Study ReportIndividual/Group IndividualLength 2000 words, +/- 10%Learning Outcomes a) Describe and evaluate the objectives, aims and the primary aspects of a strategicplan whilst taking into account the vision and mission of the organisation.b) Discuss and evaluate the processes and forces that influence the strategic decision-making process inrelation to business strategy.c) Explain the significance of strategy as a means of identifying and realising opportunities for growth.d) Analyse the managerial, planning and procedural tasks associated with implementing and executingorganisational strategies and identify the key risks associated with this process.e) Prepare and justify a strategic plan.f) Demonstrate an ability to think strategically about an organisation, its position in the marketplace andhow it can gain a sustainable competitive advantage.Submission Due by 11:55pm AEST/AEDT Sunday of module 5 (week9)Weighting 40%Total Marks 100 marks4/17/2020 54781 – ASSESSMENT BRIEFSubject Code and Title MGT302A/BIZ303:https://www.australiabesttutors.com/Recent_Question/54781/ASSESSMENT-BRIEFSubject-Code-and-Title-MGT302A-BIZ303 3/7Context:You are a strategic analyst for a management consulting firm that specialises in the analysis of Australianorganisations. Your task is to write a report based on a case study of an Australian corporation. You are touse the framework models of strategic management, in order to evaluate the environment the organisationoperates within and its mission goals and strategic choices. Additionally, you will provide somerecommendations that both support and critique the strategic direction the organisation has chosen topursue.Instructions:This assessment requires that you write a report on one of the following organisations:• ANZ Banking GroupThe ASX’s third largest bank, ANZ positions itself as Australia’s bank with reach throughout the Asianregion. An institution with a global mindset, the ANZ derives a quarter of its revenue from its institutionalservice offering. Of course, it also specialises in areas from depositary banking, mortgage lending andgeneral finance.• BHP GroupAt present, BHP Group is the largest company on the ASX. Boasting a market capitalisation of nearly$160 billion, BHP is a global mining giant, specialising in the exploration and production of commoditiessuch as coal, gold, copper and iron ore, as well the exploration and refinement of petroleum.• CSL LimitedCSL is a leader in Australia’s burgeoning biotechnology industry. Valued by market capitalisation at $89billion, the company develops, manufactures and markets human pharmaceutical and diagnostic productsmade from human plasma.To prepare for this assessment, the following steps are advised:? Step 1 – Read the subject materials for modules 1 to 4 (weeks 1 to 8).? Step 2 – Decide which of the three organisations you will choose as the case study for your report byreading the relevant parts of their websites, annual reports and other media sources.? Step 3 – Undertake additional research on the organisation you choose as well as source- relevant journalarticles that will help you in writing your report.A suggested structure for your report is as follows:Executive Summary (150 words)Table of contents (not included in word count)1. Introduction (100 words)2. Evaluating the organisation’s environment (550 words)a. External – use Porter and the most relevant 2 elements of PESTEL, (not required to use each one).b. Internal – use core competencies and value chain analysis.3. Analysis of competitive advantage (200 words)a. Discuss competitive rivalry4. Strategy formulation and choice (550 words)a. Visionb. Goalsc. Initiatives – cost leadership vs differentiation5. Recommendations and conclusions (450 words – write this section in ‘first’ person)a. With rationale for support of strategyb. With rationale for critique of strategyReference List (not included in word count)Appendices (not included in word count)Please note the following additional information:? You should adhere to the correct use of academic writing, presentation and grammar. You should writethe report in the third person apart from the recommendations section which you should write in the firstperson.? You are advised to include a minimum of 7 academic references which should be textbooks or journals.4/17/2020 54781 – ASSESSMENT BRIEFSubject Code and Title MGT302A/BIZ303:https://www.australiabesttutors.com/Recent_Question/54781/ASSESSMENT-BRIEFSubject-Code-and-Title-MGT302A-BIZ303 4/7Appropriate websites may be used in addition to these.? It is important to check your similarity in Turnitin. All highlighted sentences must be either paraphrasedin your own words or put in quotes and referenced accordingly. You should be aiming for as low asimilarity score as you can. Similarities highlighted in a contents page, reference list or appendices isnothing to be concerned about.? It is important to adopt the appropriate use of the APA 6th edition style when citing and referencingresearch. Please comply with all academic standards of legibility, referencing and bibliographical details(including reference list).Submission Instructions:Submit your report via the Assessment link in the main navigation menu in MGT302A/BIZ303 StrategicManagement. The learning facilitator will provide feedback via the Grade Centre in the LMS portal.Feedback can be viewed in My Grades.Learning Rubric: Assessment 2 – Case Study ReportAssessment Attributes Fail (Unacceptable) 0-49% Pass(Functional)50-64% Credit(Proficient) 65-74% Distinction(Advanced)75 -84% High Distinction(Exceptional)85-100%Executive summary, contents andintroduction10% Provides poor context and do not link to the assessment in a clear and coherent way. May be missingentirely. Provides satisfactory context but link to the assessment in only a partially clear and coherent way.Provides reasonable context and link to the assessment in a fairly clear and coherent way. Provides goodcontext and link to the assessment in a clear and coherent way. Provides excellent context and link to theassessment in an extremely clear and coherent way.Evaluating the organisationsenvironment25% Report shows limited understanding of the required concepts and knowledge.Limited application and analysis of internal and external factors to chosen organisation, with minimalevidence used. Report shows basic knowledge and understanding of the required concepts and knowledge.Some application and analysis of internal and external factors to chosen organisation, with satisfactoryevidence used. Report shows thorough knowledge or understanding of the required concepts andknowledge.Thorough application and analysis of internal and external factors to chosen organisation, with clearevidence used. Report shows highly developed understanding of the required concepts and knowledge.Highly developed application and analysis of internal and external factors to chosen organisation, withwell- substantiated evidence used. Report shows a sophisticated understanding of the required conceptsand knowledge.Excellent application and analysis of internal and external factors to chosen organisation, with a broad andsignificant evidence used.Analysis of competitive advantage10% Report shows limited understanding of the required concepts and knowledge.Limited analysis of competitive advantage to chosen organisation, with minimal evidence used. Reportshows basic knowledge and understanding of the required concepts and knowledge.Basic analysis of competitive advantage to chosen organisation, with satisfactory evidence used. Reportshows thorough knowledge or understanding of the required concepts and knowledge.Thorough analysis of competitive advantage to chosen organisation, with clear evidence used. Report4/17/2020 54781 – ASSESSMENT BRIEFSubject Code and Title MGT302A/BIZ303:https://www.australiabesttutors.com/Recent_Question/54781/ASSESSMENT-BRIEFSubject-Code-and-Title-MGT302A-BIZ303 5/7shows highly developed understanding of the required concepts and knowledge.Highly developed analysis of competitive advantage to chosen organisation, with well-substantiatedevidence used. Report shows a sophisticated understanding of the required concepts and knowledge.Excellent analysis of competitive advantage to chosen organisation, with broad and significant evidenceused.MGT302A/BIZ303_Assessment2_CaseStudyReport Page 5 of 6Strategy formulation and choice25% Report shows a limited understanding of the required concepts and knowledge.Strategy formulation and choice uses minimal evidence and displays insufficient link to organisationalcontext. Report shows basic understanding of the required concepts and knowledge.Strategy formulation and choice uses satisfactory evidence and displays a sufficient link to organisationalcontext. Report shows thorough understanding of the required concepts and knowledge.Strategy formulation and choice uses thorough evidence and displays a clear link to organisationalcontext. Report shows highly developed understanding of the required concepts and knowledge.Strategy formulation and choice uses highly developed evidence and displays a substantiated link toorganisational context. Report shows a sophisticated understanding of the required concepts andknowledge.Strategy formulation and choice uses broad and excellent evidence and displays an extremely wellresearched and substantiated link to organisational context.Recommendations and conclusions20% The analysis undertaken provides limited,unhelpful or unreliable recommendations and/or conclusions that lack sufficient rationale in relation tofuture organisational strategy. The analysis undertaken provides satisfactoryrecommendations and/orconclusions, with sufficient, if straightforward, rationale in relation to future organisational strategy. Theanalysis undertaken provides good recommendations and/or conclusions, with good quality rationale inrelation tofuture organisational strategy. The analysis undertaken provides strong recommendations and/orconclusions, with insightful and original rationale in relation to future organisational strategy. The analysisundertaken provides outstanding recommendations and/or conclusions, with sophisticated and creativerationale in relation to future organisational strategy.Structure, writing and referencing10% Poorly structured and referenced document that is difficult to understand and follow and not wellpresented. Satisfactorily structured and referenced document that is clear to understand and follow andwell-presented. Well-structured and referenced document that is easy and logical to understand and followand very well presented. Very well-structured and referenced document that demonstrates advancedunderstanding, is easy and logical to follow and advanced in its presentation. Expertly structured andreferenced document that demonstrates advanced and critical reasoning and understanding, is extremelylogical to follow and exemplary in its presentation.MGT302A/BIZ303_Assessment2_CaseStudyReport Page 6 of 6
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